Business Card Dimensions and Sizes have a remarkable impact on the first look. At your next networking event, have a look around. There’s a good chance that most of the business cards being traded are of the same size. Regular business cards in the US are typically 3.5 by 2 inches in size, making them comparable to the majority of credit cards. This is equivalent to 88.9 x 50.8 millimeters in the metric system. In the UK and the majority of Europe, business cards are typically 3.3 x 2.1 inches in size (or 85 x 55 millimeters). You should allow for an extra 1/8 inch of “bleed area” around your design while creating your card to accommodate for any cutting errors.
However, you are not required to do anything plainly because everyone else is. In fact, going with a different business card dimension or size might have its advantages. Your business card will stick out in a sea of rectangles, increasing the likelihood that you’ll leave a memorable impression. However, thinking beyond the box may have its drawbacks as well. Here are all the Business card dimensions and sizes that you need to know.
What is a Business Card?
Britannica defines the BUSINESS CARD as –
: “a small card printed with a person’s name and information about that person’s company and job”
◊ “People give business cards to anyone who they think might want to contact them about their business.”
Merriam-Webster defines the BUSINESS CARD as –
: “a small card bearing information (such as name and address) about a business or business representative.”
The Importance of a Business Card
It seems impossible to move without coming across someone’s business card. Business Card is among the most often used types of print advertising worldwide. Every company that is worth its salt has one. Some individuals cite this as justification for forgoing a business card. “Why should I when everybody else is doing it?” Most of the time, it is sage to follow your own route then of imitating others. However, there are situations when it makes sense to adhere to tradition: Everyone still uses business cards even though they have been around for a very long time because they are effective.
It Says Loudly About You.
A business card conveys a lot about your company in a variety of ways. A decent business card effectively summarizes what your company does. It explains what you do as well as how someone may contact you. The name of your company, your logo, and your slogan are all prominently displayed.
The personal touch it provides
Business cards are tangible things. Digital marketing just can’t match their weight and presence. Even if you might include all of your contact information in an email, sending someone a card will feel more personal. Emails are also simple to overlook since they can easily be buried beneath a barrage of incoming communications. In contrast, a business card is preserved. They may be stored in desk drawers, placed in wallets, or even used as bookmarks. They are more likely to discover your business card again if you do this.
It’s Budget Friendly
One of the most affordable types of marketing is printing business cards. It is inexpensive and simple to execute. You can quickly create a bunch of business cards that will effectively promote you and your company as long as you have an appealing design and a dependable printer (like Printing Solutions).
You Gain A Competitive Edge
In general, the old adage “don’t judge a book by its cover” is a good one, but in reality, our culture frequently does just the opposite. Your company might succeed or fail based on your business card. It’s just as important to make a strong first impression as what you wear to a meeting or how you shake hands. Few things can put off potential clients more than having a boring business card if you work in the creative sector.
Different types of Business Card Dimensions and Sizes
1 Standard Size Of Business Cards – Simple Enough
A standard business card typically comes to mind when the term “business card” is used. Of course, the lowest cost of printing is the main advantage of using a card this size. You will have access to a variety of printing options, allowing you to compare prices and get the best offer.
The fact that the world is set up for 3.5″ x 2″ business cards is an additional advantage. When you give someone a standard-size business card, they probably add it to at least a modest stack of cards they already have. Even an app that scans business cards or a business card holder may be used by your new connections. Your card can be thrown away since it doesn’t fit because there is no set size.
However, if you make deals outside of the United States, it’s crucial to remember that what is customary here may not be usual everywhere. The standard business card dimensions for various regions of the world are as follows:
US and Canada: 3.5″ x 2″
Japan: 3.582″ × 2.165″
Ireland, Italy, Portugal, Spain, Netherlands, Austria, Switzerland, Belgium, Slovenia, Italy, United Kingdom, France, Germany, Austria, Slovenia, Portugal, Turkey: 3.346″ 2.165″
3.54″ 2.165″ for Australia, Denmark, New Zealand, Norway, Taiwan, Sweden, Vietnam, India, and Colombia.
Singapore, Malaysia, Hong Kong, and China: 2.125″ 3.543″
Iran: 3.346″ × 1.889″
3.543″ 1.968″ are the dimensions of Sri Lanka, Argentina, India, Brazil, Bosnia and Herzegovina, Costa Rica, Czech Republic, Croatia, Estonia, Finland, Hungary, Israel, Kazakhstan, Lithuania, Poland, Romania, Russia, Serbia, Montenegro, Slovakia, Ukraine, Uzbekistan, Bulgaria, Latvia, Mexico, South Korea, and South Africa.
2 Credit-Card Style Business Card – Classic Is Classy
Yes, eventually everyone will use their smartphones and smartwatches to pay for everything. However, when it comes to making purchases, plastic still reigns supreme. This implies that everyone you encounter is probably carrying a wallet loaded with credit cards.
A credit card-sized business card is 3.375″ x 2.125″ and fits well into a wallet slot while being somewhat shorter and broader than a conventional business card. That is practical for you as well as your contacts. You may make sure you always have one or two of your own business cards on hand, which is perfect for when you run into someone on the street or when you’re out and about on your own.
The fact that it won’t fit into standard business card holders and that it will stick out a little in a stack of cards are, of course, two drawbacks. Although the latter could be seen favorably.
3 Chubby Business Cards – Beef It Up
Chubby business cards are noticeably bigger than credit card-sized cards. They are 3.5″ x 2.5″ in size, so they will stand out from the pile of cards that your colleagues are collecting. Additionally, these cards won’t fit in conventional business card holders.
The additional space is one of the greatest advantages of a Chubb business card. This makes it perfect for major corporations who need to fit a lot of information into a limited amount of space. Additionally, it may be utilized to fit a bigger design. You may use a lot of whitespaces to make your messaging stand out if you don’t need the additional space on the card.
Read Also: WHAT GRAPHIC DESIGN IS? AND WHAT ARE ITS ESSENTIAL ELEMENTS?
4 Custom-Sized Business Card – All Over The Board
Businesses today understand that in order to stand out, the business card needs to be creative – out of the box. There are other unique sizes available, including the constantly well-liked 2.5″ x 2.5″ square pattern. Printing is the main problem with a custom size. Find a printing firm that provides that size at a cost that is within your budget before deciding on a designer to create your business cards. If not, you’ll discover that despite having a fantastic design, no one will print it for you.
One custom size that has gained popularity recently is 3.5″ x 4″, which folds to 3.5″ x 2″. This conveniently fits in normal business card holders while giving you lots of room for your brand messaging. Before selecting this card size, it’s crucial to confirm that you can locate a printer that will fold the cards for you. Otherwise, prepare to spend hours after they come folding your business cards.
5 Custom-Shaped Business Cards – Fun With Shapes
A business card may be distinctive in more ways than just size. Your business card may stand out even with a minor alteration like rounded edges without suffering from the drawbacks of being an odd size. The nicest part about standard cards with rounded edges is that they are somewhat distinctive while still fitting into a business card holder or stack of cards.
But if you truly want to stand out, think about using one of the numerous uniquely designed cards that are offered. When making a card, you might have to follow the printer’s instructions rather than the designer’s. Today, however, the options are virtually limitless: a writer can select a card in the style of a typewriter, while a coffee shop might opt for a card in the form of a cup of coffee.
6 Standard-Sized Business Card – Designing For Success
The perfect designer may make a world of difference, regardless of the size or shape you pick for your business card. By making an effort to create a design that pops out on a standard-sized card, you may actually save money. You’ll be able to print cheaply and make a card that people you know will want to retain.
Despite the fact, that many online printers provide DIY alternatives, the drawback is that you run the danger of having the same design as everyone else in your business. The capabilities of online templates are similarly constrained. Working with a professional allows you to specify your specific needs and have them met in a ready-to-print style. Even better, your designer can gain a sense of the character of your brand and create a business card that fits perfectly and make a difference in your organization. Professionals have a wide range of alternatives for business card sizes and shapes thanks to today’s internet printers. No matter what size or form you choose, a strong design will make your card stand out above all others.
Read Also: GRAPHIC DESIGN Vs. UX DESIGN, and UX DESIGN vs. UI DESIGN
